K-12 Education

MCH’s K-12 education database is your most comprehensive, up-to-date resource for finding educator marketing lists, prospects, and sales leads. Whether you need to create a customized email or direct mail campaign, or you are looking to supplement leads for your sales team, building a list has never been easier.

Multi-Faceted Compilation

MCH uses a multi-touch, multi-source methodology to update our comprehensive K-12 education database.  Verification, email permission-passing, and internal auditing take place prior to adding any source to the MCH database.

Dedicated Experts

Our commitment to delivering the best possible education data is supported by a team of full-time, U.S.-based researchers, product specialists, data analysts, engineers, and technologists focused on driving better quality across four key indicators – accuracy, completeness of records, timeliness, and coverage.

Public Record

MCH leverages state and federal public sources to ensure maximum coverage and to offer unique data not available through direct research methods.

Exclusive Monitor^TM Technology

To address the ever-changing education landscape and churn of 15-20 percent of names and job titles annually, MCH developed and continually updates this data via our proprietary Monitor technology.  

Data Quality

MCH is committed to rostering the most current educator data as early in the school year as possible. We measure our data quality and progress using several tools, with automated checks and balances on our database to:

• ensure data hygiene,
• append and confirm that the right information is linked to the right school,
• identify emerging job functions, and
• flag schools that may have had significant changes for additional verification.

Our team systematically audits completed campaigns to confirm our quality standards are met.