MCH's child care database includes licensed child care centers, daycare, preschool, and Head Start programs that are not home-based or associated with schools. They provide adult supervision for infants and children too young for school or preschool; school-aged children lacking before or after school programs; or summer programs for children of all ages.
These child care centers have significant purchasing power. Since the federal government recognizes them as an opportunity to prepare our nation's children for school it plays a critical role in providing funding. Typical purchases include learning materials, safety and security products, personal protective equipment, office supplies, cleaning supplies and services, as well as professional development and training.
MCH continuously updates our child care data throughout the year through phone verification, institution websites, and obtaining licensing files. From preschool to summer programs, our dedicated research team works daily to verify the quality and accuracy of MCH's list of child care centers. Additional updates are captured through client feedback and monthly processes through USPS-approved CASS, LACS and National Change of Address systems.
Email addresses within the child care data set are updated quarterly for personnel and are initially validated via a permission-pass, in which we send the addressee an email explaining who we are and the services we provide, with an option to opt-out of receiving emails from our clients. This process makes sure that our email deployments are CAN-SPAM compliant, and any addresses that "bounce" back as invalid addresses during the initial permission-pass are cleaned from the database to improve the accuracy of the data.
MCH is more than data intelligence. We can help you translate your child care data into the insights you need with our comprehensive analytics services. Let us help you make more informed decisions faster to grow your business, retain more customers, and work more efficiently.
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